Fortune Document: XRP Price Will Rise Alongside the Demand for Ripple’s Products

The relationship between XRP’s market value and the adoption of Ripple’s technology has been the subject of various discussions within the digital asset industry.

While opinions differ on what ultimately drives the asset’s price, Ripple’s historical statements have continued to attract attention from market participants seeking clues about the company’s original vision.

A recent post on X from crypto researcher SMQKE revisited one such statement. It presents an archived excerpt that links increasing demand for Ripple’s network services to the value of XRP.

Historical Ripple Statement Resurfaces

In the post, SMQKE shared an image from a Fortune article highlighting what appears to be an early description of Ripple’s funding model. The highlighted passage states that Ripple Labs Inc. would retain ownership of 25% of the XRP in the Ripple system, “projecting that as demand for network service rises, so will the value of the currency required to transact.”

According to the post, the statement serves as documented evidence supporting the belief that XRP’s price is intended to appreciate alongside growing usage of Ripple’s products.

‼️AS DEMAND FOR RIPPLE’S SERVICES RISES, SO WILL THE VALUE OF XRP‼️

“Ripple's funding model is also unique to the cryptocurrency world – Ripple Labs Inc. will retain ownership of 25% of the XRP in the Ripple system, projecting that as demand for network service rises, so will…”

— SMQKE (@SMQKEDQG) June 13, 2026

XRP Value Will Increase With Ripple Product Demand

Beyond highlighting the archived text, SMQKE offered additional commentary explaining why the company maintains substantial XRP holdings. The researcher stated that XRP’s price will rise alongside demand for Ripple’s products and concluded that Ripple understands this dynamic. The post further claimed that this expectation explains why the company has continued to hold XRP over the years.

The attached image also references Ripple CEO Chris Larsen’s view that the technology could play an important role in developing countries by allowing smaller microfinance organizations to connect more efficiently with global markets. However, SMQKE’s primary focus remained on Ripple’s funding model and its projection regarding network demand and XRP’s value.

Archived Document Fuels Ongoing XRP Utility Narrative

The post reflects a viewpoint commonly held by many XRP supporters who believe that broader adoption of Ripple’s payment infrastructure could increase demand for XRP as a bridge asset. At the same time, the post presents a historical statement rather than new corporate guidance, and it does not provide updated projections regarding XRP’s future market performance.

By revisiting the archived excerpt, SMQKE highlighted what the researcher considers documented evidence that Ripple originally envisioned a connection between expanding network usage and the long-term value of XRP, a perspective that continues to be cited within the XRP community.